{"id":505,"date":"2025-02-13T11:36:57","date_gmt":"2025-02-13T09:36:57","guid":{"rendered":"https:\/\/herbarum.ro\/about\/"},"modified":"2025-12-23T10:54:19","modified_gmt":"2025-12-23T08:54:19","slug":"about","status":"publish","type":"page","link":"https:\/\/herbarum.ro\/en\/about\/","title":{"rendered":"About"},"content":{"rendered":"

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About<\/h1>\n

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S.C. Herbarum Veronicae S.R.L. was founded in 1993 by Mrs. Veronica Dumitrescu, pharmacist. For more than 30 years, we have specialized in the production and commercialization of medicinal plants and dried, fresh and frozen fruits for the food and pharmaceutical industry.<\/p>\n

We can supply a wide range of products from both wild flora and our own crops, all harvested under strictly controlled conditions. We have both stock and the ability to produce to produce on demand.
We operate two production facilities located in different regions of Romania. We work with over 300 regularly trained pickers and have a team of 50 experienced employees.<\/p>\n

Each plant is unique and our approach relies on our specialists and in-house laboratory to tailor the processing to the characteristics of each plant. We perform either natural or artificial drying using individualized parameters to achieve the best possible result.<\/p>\n

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Our promise<\/h1>\n

– Top quality products, processed by cutting and grinding;
– Safe and monitored storage;
– Continuous quality improvement: we invest in state-of-the-art processing equipment to bring you superior products;
– Environmental and biodiversity protection: we collect wild plants based on sustainability research and harvesting permits, and we use solar panels at our production facilities to minimize environmental impact.<\/p>\n

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Larix, the
brand under which we work our magic<\/h1>\n

In Sovata, at the foothills of the Gurghiu Mountains, we produce a wide range of medicinal and aromatic teas, as well as cosmetics from natural extracts, under the Larix brand.<\/p>\n

This fairy-tale area gives us the opportunity to always use the most appropriate ingredients, carefully selected from the untamed heart of nature.<\/p>\n

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AboutS.C. Herbarum Veronicae S.R.L. was founded in 1993 by Mrs. Veronica Dumitrescu, pharmacist. For more than 30 years, we have specialized in the production and commercialization of medicinal plants and dried, fresh and frozen fruits for the food and pharmaceutical industry. We can supply a wide range of products from both wild flora and our […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-505","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/herbarum.ro\/en\/wp-json\/wp\/v2\/pages\/505","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/herbarum.ro\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/herbarum.ro\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/herbarum.ro\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/herbarum.ro\/en\/wp-json\/wp\/v2\/comments?post=505"}],"version-history":[{"count":5,"href":"https:\/\/herbarum.ro\/en\/wp-json\/wp\/v2\/pages\/505\/revisions"}],"predecessor-version":[{"id":658,"href":"https:\/\/herbarum.ro\/en\/wp-json\/wp\/v2\/pages\/505\/revisions\/658"}],"wp:attachment":[{"href":"https:\/\/herbarum.ro\/en\/wp-json\/wp\/v2\/media?parent=505"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}